The swim world is preparing for its annual trek to Miami Beach, and this July there will be a landmark occasion to celebrate. SwimShow, the swimwear industry’s longest running trade show, turns 30 this year. The Swimwear Association of Florida (SAF) will fête this milestone anniversary at its annual event July 21 to 24 at the Miami Beach Convention Center.
SwimShow is the largest swimwear trade show in the world and a “must see” for retailers and press to get their first look at the upcoming season. The show ranges from established brands to emerging designers including women’s, men’s and children’s. Leading brands have launched at SwimShow including Melissa Odabash, Lenny, Mara Hoffman, L*Space, Vix Swimwear, Becca by Rebecca Virtue and Vitamin A by Amahlia Stevens.
“SwimShow’s success has played a vital role in the explosion of the swimwear business in the U.S. and abroad, (LInk ApparelNews.net)
EUROVET which shareholders are the French Knitting and Lingerie Federation and the major trade show organizer Comexposium, runs sixteen Textile and Fashion related fairs in the world, seven of them already dedicated to the lingerie and swimwear industry the famous Salon International de la Lingerie (Fall-Winter Collections) and Mode City (Spring-Summer collections and swimwear) which take place in January and July in Paris. Interfiliere the Fabric and Trimmings Show, runs simultaneously each January and July. Since 2005, EUROVET has also become thelTrade show player in Asia with, Interfilière Hong-Kong, Interfilière Shanghai, the best sourcing platforms showcasing respectively in March and In October, and Shanghai Mode Lingerie,
In a time when the Bikini is just now beginning to become a little bit Sexy (again) says Joe Clinard Jr. Clinard in recent years has seen much sucess with more fuller coverage and basic Solids in his H2oh! Line w/ Many Styles,Fits & Colors now sees the "Art" and Cut of the Bikini moving back to narrow and sexy backs and a bit of Controverial prints as was his many original designs in the 90's such as his Rebel, Smiley, Flag prints and Rio and thong backs and Glitz that he created in many cases.
Clinard says in US we are living in a time when Mom wore Sexy Bikinis and her Daughter did Not or did not think that much about it!
Kate Upton-Sports Illustrated Swimsuit Edition: 10
Kate Upton is officially the Sports Illustrated Swimsuit Edition cover girl of 2012. The blonde bombshell has been chosen to cover the iconic bikini edition of the athletic mag this year and the photo, which was supposed to be unveiled Monday night on "The Late Show with David Letterman," has leaked.
The photo shows Kate Upton in a skimpy red and brown string bikini with her blonde hair blowing in the wind and a small charm necklace around her neck. She poses with one hand on her head and the other on her hip, smiling coyly at the camera.
The Florida-native's ample curves are on full-display on the cover. As the leaked shot went viral, adoring male fans tweeted their glee. "I saw the cover of the 2012 SI Swimsuit magazine and I have to tell you, the real winner today is Kate Upton's boyfriend," tweeted the handle Shooter McGavin.
"It's always what I talked about, I grew up in an American family so it always was on the coffee table," Kate says of the magazine. "So to be that girl on the magazine on the coffee table is really groundbreaking for me."
This year, the Sports Illustrated Swimsuit Edition was photographed in the Florida Gulf. Models went to Apalachicola, Fla. to photograph the drool-worthy issue in a spot hard-hit since the BP oil spill. The photo shoot will surely put Florida back in the limelight and show the world that it is still a thriving, and beautiful, tourist locale.
"It took us a couple days to master saying it," Diane Smith, Sports Illustrated Swimsuit Edition editor, told USA Today. "We thought we can do some good for our country, really help a region that needs to be showcased," said Smith.
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